Archive for the ‘Tutorial’ category

Business Blog

July 7th, 2010

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7 Questions To Ask Yourself BEFORE Starting A Business Blog

by: Priya Shah

Blogging is the latest buzzword in online marketing and PR.

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But with so many marketers jumping on the blogging bandwagon, few people are giving a thought to whether blogs are really up their alley, or taking the time to consider the best ways of going about it.

If you are planning to start a business blog, ask yourself these questions before you take the final plunge.

1. Do you really need a blog?

Writing and maintaining a blog takes a certain degree of commitment, as well as a passion (or at least a liking) for stringing words into a decent sentence. If you don’t enjoy writing that much, you could always create an audio or video blog.

But would your business objectives really be served by starting a blog? Or could other methods of online marketing – like SEO, ezine advertising or newsletter publishing work just as well, if not better?

2. Whom do you want to reach with your blog?

The first step to reaching your audience is understanding where they go to find information about your products.

If your audience largely consists of people who live in your town or use products that they search for in the newspapers, offline advertising might be more suited to your purpose.

If however, your target audience belongs to one or more of these segments, a blog might be just the thing to boost your business.

- Internet users

Does your target audience really use the internet? If not, then starting a blog (or any online activity, for that matter) will just be a huge waste of time and effort.

- Blog readers

Does your target audience read blogs? Or do they prefer to get their information in their inbox? If the latter is true, then an email newsletter might be a better option than a blog.

- Search engine users

A blog is an excellent way to boost your search engine rankings and get listed for a lot of your target keywords. If you know that your audience uses search engines to find information, a blog will increase your chances of getting their attention.

3. What do you want to achieve with your blog?

There are a lot of things that a blog can do for your business. Blogs can help you -

- Increase your visibility and search engine rankings

- Brand yourself, your products, your services, your company

- Build a community and network with people who have similar interests

- Expand your reach to those outside your current sphere of influence

- Establish your credibility as an expert or thought-leader in your field

- Put a human face on your business

- Reach out to potential customers and stakeholders

Deciding exactly what you want to achieve with your blog can help you get focused, so that you can spend your time and effort in activities that help, not hinder your business objectives.

4. How much time can you spend on your blog?

Serious business bloggers not only spend time writing their own blogs, but also spend a great deal of time reading up on current events and browsing other blogs in their field for information.

If you are prepared to put in the time and effort required to do that sort of research, your blog will serve as a good branding tool for your business.

If not, you should either hire someone to do the research or seriously rethink your decision to start a blog.

5. What blogging platform will serve your needs best?

Deciding your blogging platform is an important step that you should take only after becoming familiar with the features and benefits of each option.

The reason it is so crucial is because it can be extremely difficult to migrate an established blog to a new platform once you have started it. Moving your blog can result in you losing your data, search engine listings and readers, so don’t take this decision lightly.

Decide which platform will best meet your marketing objectives, time constraints and personal preferences before you make your first post.

According to T.L. Pakii Pierce who writes at “How to Blog for Fun & Profits!” http://blogforfunandprofit.blogware.com, if you are short of time, and want to spend more time writing, then a hosted solution like Blogger, Blogware, Squarespace or Typepad might serve your purpose better.

This might also prove a better option if you want to get started as soon as possible, are new to the internet, or are unfamiliar with scripts or code.

If, on the other hand, you’re a control freak (like me) and don’t mind spending some time and effort to customize your blog, then a server-installed software, like WordPress, b2Evolution or Movable Type might be just right for you.

If you don’t want to install the scripts yourself, choose a hosting solution with Fantastico, which comes with a one-click install of a number of blogging software.

6. How do you plan to promote your blog?

Why is it good to know this before you start your blog? Because it will help you decide where best to invest your time and effort when you need to build traffic to your blog.

You’ll learn more about the methods to promote your blog when you subscribe to the email course below. Some of these tasks can be outsourced, while others you would have to do yourself.

Decide what you want to take on and look out for service providers to handle the other functions so you can start building traffic to your blog as soon as possible.

7. How will you assess the success of your blog?

To determine how successful your blog is in boosting your profile or profits you will have to measure your blog traffic and track sales or leads that have come through it.

Planning this in advance will help you take more informed decisions about your blogging metrics, choice of blogging platform and degree of customization you require on your blog.

Understand that blogging is not for everyone. It’s just another form of communication.

Don’t get so hung up on the technology that you end up ignoring more appropriate ways of communicating your message.

Some things may be easier to communicate face to face, in a conference room, or even through the good old telephone.

But if you asked yourself all the questions above and decided that blogging meets all your objectives, then a blog may be just what the doctor ordered for your business.

ABOUT THE AUTHOR

Priya Shah is a former journalist who writes on business blogging and publishes an internet marketing newsletter.

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Tags: Business Blog

A Basic Introduction To Spyware

July 1st, 2010

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A Basic Introduction To Spyware

by: Philippa Smith

Spyware is the most troublesome software to appear on the
Internet in recent times. When spyware infects a computer
system, it may be relatively harmless or it may be
devastating.
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Spyware like coolwebsearch and new.net are capable of
paralyzing a computer system. Laws to regulate spyware are
pending in many states and may take years to enforce.

What Is Spyware?

Spyware is any software that collects information about
computer usage and/or the computer user. It is installed on
one computer and sends information to another computer.
Some spywares like the Weather Bug, Bear Share and Kazaa
are knowingly downloaded and installed by users. Other
spyware is installed without the knowledge or permission of
the user.

How Does Spyware Affect A Computer?

Symptoms of spyware infection includes:

* Very slow system performance while browsing the Internet.
* Your homepage changing mysteriously on its own.
* Excessive appearance of pop-ups, on sites likes Google,
Yahoo and MSN, which don’t use them.
* You can only get your browser to visit sites, which are
trying to dupe you into buying spy ware removal software.

Many spyware detection and elimination programs are easily
available for free on the Internet.

How Does One Deal With Spyware?

There are many tools and catalogues available to deal with
spyware. One of these tools is Spybot Search and Destroy.
It scans computers for spyware and harmful programs. It
shows a list of problem areas to the user and allows him to
delete any or all of them.

A user can leave legitimate programs installed by him.
These may include peer-to-peer file sharing software or
software installed to monitor the on-line activities of
children.

A Comprehensive Solution

It may be a good idea for most computer owners to get a
comprehensive PC security solution as a bundle. Norton and
McAfee, now offer a complete security suite consisting of
anti-virus, personal firewall, anti-spam and privacy
offerings, and anti-spy ware.

They are quite easy to install and allow parents to monitor
children who use the computer. There are many threats on
the Internet, from which these suites can protect your
computer.
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Click to find a daily updated blog of articles and news
about spyware ! Get advice and information about how to
protect your computer from attack, and disinfect it.. Click

http://www.spyware-101.com/

About the author:
Philippa Smith runs a home business in los angeles. The
constant attacks on here computer caused her to learn all
about spyware & viruses, and how to deal with them.

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Tags: Spyware

How to Protect Your Computer on the Internet

July 1st, 2010

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5 Critical Steps to Protecting Your Computer on the Internet

by: John Lenaghan

Spyware, viruses and worms… oh my!

If you are connected to the internet, you need to make sure you get your computer set up properly if you want to avoid problems down the road.

With all the viruses, spyware and other threats on the internet today, no computer should be set up without the proper protection.

And that protection needs to be in place as soon after you hook up your new machine as possible.
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The following five steps will make your computer a much harder target for threats. You still won’t be completely immune to problems, but 99% of the time the threat will pass you by, looking for the easy mark.

1. Running a Personal Firewall

A personal firewall is software that basically makes your computer invisible to hackers, worms and other threats that can infect your computer over the internet.

Setting up a firewall is the absolute first thing you should do if you’re going to connect to the internet. Without a firewall, your computer could get infected in as little as one minute after connecting.

If you have a brand new computer running Windows XP Service Pack 2, there is a firewall built into Windows. It will already have been turned on when you first set up your computer.

If you’re running an older version of Windows, even an earlier version of Windows XP, there is no firewall automatically set up for you. In this case there are two possibilities:

- Your computer came pre-loaded with a firewall such as Norton Internet Security or McAfee Internet Security
- You have no firewall installed and should download one ASAP.

If you don’t have any personal firewall software installed, you should do so right away. Zone Alarm is a very good firewall program that has a version that you can download and install for free.

You can download the free version of Zone Alarm from http://www.computer-help-squad.com/zonealarm

2. Turn on Windows Updates

Again, if you’re running Windows XP Service Pack 2 this is already set up, but otherwise you should turn on Windows Updates. Microsoft releases updates for security problems and other bugs in Windows on a regular basis.

These updates will keep your computer running better, and they often fix security issues that could compromise your information or privacy.

If you are running Windows XP Service Pack 2, you can double-check that automatic updates are turned on by clicking Start, then click Control Panel, then double-click Security Center. The window that opens will tell you if automatic updates are turned on, and lets you turn them on if they’re not.

To turn on automatic updates in earlier versions of Windows XP, click on the Start menu, click Control Panel and then double-click on System. On the “Automatic Updates” tab, click the option to “Automatically download the updates and install them on the schedule I specify.”

To turn them on in Windows 2000, click on Start, click Control Panel and then double-click on Automatic Updates. Again, click the option to “automatically download the updates and install them on the schedule I specify.”

Now when Microsoft releases updates, they will be downloaded for you automatically and Windows will tell you when they are ready to be installed.

3. Install & Update Antivirus Software

Most new computers come with antivirus software these days. You might have Norton, McAfee, PC-Cillin or another brand. No matter what program you have, you will need to update it when you get connected to the internet.

It doesn’t matter how new your computer is – there will be new viruses, and new updates for the antivirus software, since it was loaded.

The exact process is different for each brand of antivirus program, but most of them will have an icon in the bottom right corner of your desktop, beside the time. The icon might be a picture of a shield (McAfee), a stethoscope (Norton) or something else.

In most cases, if you point to the icon for your antivirus and click the right mouse button, a menu will pop up with an update option. It could be simply called update or could be something like Live Update or Download Latest Updates. If you click on the update option (with the left button this time) it will install the newest updates for you.

If you’re not sure which icon is for your antivirus software, just point to each one for a few seconds and a little title should pop up telling you what it is.

4. Install Anti-Spyware Software

Spyware – and other things known as adware and malware – is becoming as big a problem as viruses. Spyware programs can cause a lot of problems with your computer, not to mention they can track your personal information and you never know where it’s being sent.

Some new computers might includes antispyware software, but most of them don’t yet. There are quite a few anti-spyware programs available, some free and some not. The one I recommend is from Microsoft and is one of the free ones.

One of the reasons I like it is because it always runs in the background and will automatically catch a lot of spyware before it gets on your computer.

Many of the other programs don’t catch it until you run a scan. Not only does this allow things to get on your computer, it also means you have to actually remember to run a scan.

You can download the free Microsoft Antispyware from http://www.computer-help-squad.com/antispyware

5. Set up a Free Email Account

This last item is not as critical as the first four, but I would highly recommend you set up an email account with one of the free services like Hotmail or Gmail.

Once you’re on the internet, you’ll find a lot of useful information that you want that requires you to provide an email address. In some cases, these people will end up sending you a bunch of spam.

If you use a free email account to sign up for anything that you don’t know for sure you can trust, it’s not going to fill your main email with a bunch of junk.

This goes for anything really, not just online information. If you’re entering a contest or signing up for anything offline and you don’t know where your information could end up being used, I would suggest using your free email address.

If worse comes to worse, and your free email address gets inundated with spam, you can always just set up a new one and let the old one expire.

Some of the better free email services are www.hotmail.com, www.gmail.com and www.yahoomail.com.

If you’ve had your computer for a while and never done any of these things, you should still take these steps to get it set up properly. It will definitely save you a lot of time – and possibly money – as you use your system.

About the author:
John Lenaghan offers easy-to-understand advice at the Computer Help Squad website.

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Posted in Tutorial, pc, web

Tags: Protect Computer

3 Simple Ways To Save A Bunch Of Money When Buying A New Computer

June 28th, 2010

Hot:

3 Simple Ways To Save A Bunch Of Money When Buying A New Computer!

by: Kris Bickell

Looking to buy a new computer?

Overwhelmed by all of the options available to you?

Stressed by the high cost of computers today?

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For most people, buying a new computer does not have to be as stressful as buying a new car. Nor does it have to be as expensive. If you�re like most people, and you have a limited budget for buying a computer, then you need to try to get as much computer for your money as possible.

Here are 3 simple ways anyone can save money when buying a new computer:

1) Shop around for best deal.

Sounds pretty obvious. But many people don�t realize they don�t need the fastest, most expensive computer with the most �extras�. In fact, if you are already using an older computer, even the least expensive new computer will be a big upgrade. If you don�t know a lot about computers, you can learn a lot by shopping around. Ask lots of questions, compare prices, compare features, then find the best price. Shop at your local electronics store, and look for the best deals online. You�ll be surprised at how much money you can save by shopping around!

2) Install your own �extras�

Many computers you will find in a store have a lot of extra software already installed. While this is convenient, it is not always the best way for you to save money. Also, while many of these extras sound good, you don�t always need them. You can often find better deals by shopping around separately for your own software extras (such as a word processor, anti-virus, popup blocker, spyware removal, games, etc). And some of these you can get for free. So before you buy the �fully loaded� computer, ask yourself if you really need all the extras, then shop around to see if you can buy a scaled down computer – and get the extras yourself for much less!

3) Don�t buy extended warranty

If you are not a computer �techie�, the extended warranties offered by the computer retailers often sound like a good idea. After all, who wants to be bothered paying for service on a computer after you buy it. But keep in mind that most computers come with a warranty, and most computer problems will either happen at the beginning (when you still have the warranty in effect) or much later (when it might be cheaper to buy a new computer). Technology changes very quickly these days. So consider whether or not it�s worth the inflated price of the extended warranty. And, if you really feel you need the extended warranty, then ask to purchase it at a lower price. Not all retailers will negotiate on the warranty, but some will. And whether you buy the extended warranty or not, make sure you back up all your files periodically, just in case!

If you have an unlimited budget, consider yourself lucky. And if you do business on the computer, make sure you get what you need, while trying to keep the price down. At any price, buying something that does not fit your needs is not a good deal.

Hope you find these tips helpful, and happy computer shopping!

About the author:
Kris Bickell is the owner of Hi-Speed-Internet.com, a helpful site for consumers comparing high speed internet services.

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Tags: buy computer

The 5 Essential Features To Consider When Buying A Gaming Laptop

June 28th, 2010

Hot:

Gaming Laptops – The Five Essential Features To Consider When Buying A Gaming Laptop

by: Laura Alter

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Gone are the days when you would have been laughed at if you walked into an all-night LAN party carrying your trusty laptop and expecting to hang with the giant computer towers standing at everyone�s feet. The gaming laptop computers of today sport huge, crisp LCD screens, cutting-edge video cards and full-size keyboards. Not only can these gaming laptop computers hang with the standard clunky computer tower, but they can also be ordered fully custom to meet the exact specifications of any gamer.

Since there are so many customizable components in these laptops, a standard practice has been to create what some call a �system builder.� This is the page where you get to add and subtract components through drop-down menus in order to create the best gaming laptop computer for your needs and your budget. This type of page can be overwhelming to someone just starting the gaming laptop shopping process, but it is very manageable if you take it just one component at a time.

The Gaming Laptop GPU

This is the heart of a gaming laptop computer. The GPU � graphics processing unit � is a component that will make or break your gaming experience. If your GPU isn�t up to snuff, your games won�t play.

Without getting into specific models since they change all the time, the key is that the graphics card not share resources with the computer. A gaming laptop video card must have its own memory on board. Generally speaking, standard off-the-shelf laptops will not have this feature. The two current makers of laptop video cards are nVIDIA and ATI.

Without the Screen, You Don�t Have Much

What good is a gaming laptop without a screen that can actually render your games? Now certainly, you can connect an external monitor, but if you can�t actually play on your gaming laptop without that external monitor, then your laptop isn�t all that mobile.

While the technology and terminology for LCDs (liquid crystal displays) could take up an entire article in itself, there are a few key points to keep in mind when choosing from available LCD options for your new gaming laptop computer: native resolution, aspect ratio, rise and fall time, contrast, viewing angle, and size.

Native Resolution. The native resolution is simply the setting at which your screen will render the clearest images. Since games are constantly in motion, slightly soft edges may not bother most gamers, but keep in mind that while this is your gaming laptop, you will likely also use it for other things like surfing the Internet. If the resolution isn�t comfortable, you aren�t going to enjoy using it.

Aspect Ratio. As you probably know, a movie theater screen and a TV screen have different proportions. Likewise, there are widescreen format gaming laptops and there are laptops that have a standard aspect ratio � like that of a TV. A widescreen format gaming laptop has advantages and disadvantages. Many games today do not have a widescreen mode. This means that the game may stretch across the screen and become distorted or you may run it with black bars that fill in the sides. There are ways to get around this, but if you want an out of the box perfect experience, the widescreen format may not be for you.

That said, a widescreen LCD does offer plenty of screen real estate for web surfing and other type of computer activities, and a game played in a wide format setting offers an expansive field of view. For this reason, there are some very loyal widescreen-loving gamers out there.

Do your best to find a balance between current and future technology and what your computer habits are beyond gaming. Even with its limitations, the widescreen format is found on most of the best gaming laptop computers.

Rise and Fall. The phrase �rise and fall time� is used to describe how fast the LCD can respond to changes. In the past, LCDs have been plagued with the inability to render images as fast as computer games can spit them out. This presents a major problem for laptop gamers because if they can�t see the images properly, they can�t play the game properly. This lag can mean the difference between playing to win and barely playing.

Fortunately, gaming laptop LCDs have come a long way and they are only getting better. While once it was impossible to game on a laptop screen, the gaming laptop LCDs of today offer 25 milliseconds or less rise and fall time while generally off-the-shelf laptops have 40 milliseconds or less rise and fall time.

Contrast. If a gaming laptop LCD has poor contrast, that means that the black areas aren�t quite as black as they should be and the white areas aren�t quite as white. This is important to a laptop gamer because you have to see the game properly � as it was intended to be seen � in order to compete effectively. Look for a contrast ratio of 400:1 or higher in a custom gaming laptop computer.

Viewing Angle. This is an often-overlooked LCD feature, but it must be considered if you are building a gaming laptop computer. Many high quality LCDs on the market are difficult to see clearly at any angle other than straight on and at the right height. This can be a big drawback to gaming on a LCD screen because a screen with poor viewing angles won�t allow others to watch the screen as you play and also hurts your view when doing something as simple as adjusting your seating, which can require you to then adjust to position of your laptop screen to see it properly again.

But gaming on a laptop does not mean that you are doomed to have poor viewing angles. There are LCDs on the market that have amazing viewing angles � up to 120 degrees. These screens not only allow gaming onlookers, but they also allow you to use that giant, crisp screen to do things like play movies and even make presentations.

Size. In a gaming laptop computer, size is everything. Most gaming laptops are large, robust pieces of electronics. Having a machine of this stature means you also get to have a large screen. The best gaming laptop computer LCD screens out there are at least 15 inches. A crowd favorite is a 17 inch widescreen (even with the challenges that widescreens present). Largr 19 inch laptop screens are just starting to be talked about with consumers expecting to see 19 inch or even large models on the market in the near future.

The best way to really get a feel for what laptop LCDs are all about is to take a trip to a local box store and play with the LCDs on the display laptops while keeping in mind what you have read here. While these laptops are not custom gaming laptops, you can see what the sizes really look like, what different resolutions look like, and what the viewing angles truly are so you can start to develop your own preferences.

The RAM � What Type and How Much?

The RAM (random access memory) found in laptops is called SODIMM (small outline dual inline memory module). The RAM is responsible for your processing power. If you are shopping for a custom gaming laptop, you will generally be offered DDR2 RAM with the choice of how much you want in your computer. Most high-end games being released today need 1GB of RAM for optimum, lag-free game play. Some people are going with 2GB to ensure that they can run multiple applications along with the game and not experience any slow down in response time. This is a large investment and you want to be able to use this gaming laptop for some time in the future. Most custom laptops are user upgradeable, but this should be left up to professionals.

The CPU � Not Just Mobile Technology

The CPUs (central processing units) found in many custom gaming laptops are identical to those found in desktops. These chips require a great deal of cooling power, which in turn can make your laptop louder than light weight, lower power ultra portables when the fans kick on and it can become somewhat warm to the touch. Don�t be alarmed by this � it is normal. And with these desktop processors comes screaming power! Don�t waste your money on the latest CPU release that likely has an inflated price tag (and that price will likely come down before long). Stick with a current CPU speed that is offered by a reputable custom gaming laptop reseller, and you really can�t go wrong.

The Gaming Laptop Hard Drive

This is the final component to consider when building a gaming laptop. Laptop hard drives come in a variety of speeds and capacities ranging from 4200 to 7200 RPMs and 40 to over 100 GBs. For the most part, this is user preference. Whenever possible, go for a 7200 RPM hard drive, but if you need a capacity not offered in this speed, it�s okay to go for the 5400 RPM drive. Take a look at your current computer, and buy your capacity based on this. Also keep in mind that with many custom gaming laptop manufacturers, you have the ability to upgrade or add another hard drive at a later date.

At the end of the day, gaming laptop computers are all about power. Don�t expect a twelve-pound notebook with a desktop processor, numerous fans, a giant heatsink, and independent video card to last on battery power all that long. But do make sure to enjoy the jawdrops that you�ll get as you walk into your regular LAN party location with your new, screaming-fast gaming laptop computer. Crack that puppy open, fire it up, and stand clear of the drool as you take on your favorite game with fellow gamers gathered around to take in the action. Gaming is not just for desktops anymore!

About the author:
PC Torque Ltd is a leading authority on laptop gaming news and technology. For more information on how to to build the best gaming laptop, or to check out the latest offerings in the custom gaming laptop industry

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Tags: Game